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Author Topic: Pricing?


Beginnerthisrestle-
ssness
Posts: 44
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Pricing?
on: November 22, 2013, 01:51
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For those of you who are more established calligraphers, do you have any suggestions for pricing jobs? What do you charge, or recommend charging, for some of the common requests, such as invitation addressing, place cards/escort cards, wedding signage, logos, etc.? Since it does none of us any good if we engage in a race to the bottom, perhaps it would be helpful to come up with some loose guidelines for those of us with little experience with pricing jobs appropriately. Prices will understandably vary somewhat by location, demand, and experience, but it would be nice to at least have somewhere to start.

Thanks in advance for any/all help.

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NewbieJessica-
Beltran
Posts: 10
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Re: Pricing?
on: November 28, 2013, 00:12
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We have a good chunk of our pricing listed on our website for the basics like envelopes, monograms, return address stamps, etc.

when it comes to pricing out the random stuff, like a poem or the like, we price it out based on the scope of the project (how long it is, what font, etc.). Jenny and I (Moira Ink Calligraphy is a partnership) like that we have the flexibility to take on random projects price wise so we can work with any client. We usually just ask what their budget is and go from there.

feel free to cheek out our pricing here: http://www.moiraink.com/pricing/



Beginnerthisrestle-
ssness
Posts: 44
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Re: Pricing?
on: November 29, 2013, 22:46
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Thank you! This is helpful!

blog: http://thisrestlessness.com
& etsy: http://restlessmess.etsy.com
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& tumblr: http://thisrestlessness.tumblr.com
& instagram: http://instagram.com/thisrestlessness



NewbieMarie-Eve
Posts: 8
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Re: Pricing?
on: January 10, 2014, 12:13
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I am struggling immensely with pricing. I have the hardest time giving a quote to someone and I usually underprice myself. Now most clients are people I know, friends or acquaintances met through a different internet community. They encouraged me to start up my own gig and I have that feeling that I should give them a special price... I'm hoping that eventually I'll gain a bit of confidence and won't feel the need to charge less, although right now, I am benefiting from the exposure, so I don't know. I just read Jessica Hirshe's piece on pricing, so that is great advice, although since I don't do any digital work, and I am only starting, my pricing would be vastly different, I assume...

I am exactly that typical person with a background in art who never gave a thought about making money out of it and feels extremely uncomfortable giving anything a price. Sigh.



AdministratorMargaret-
Marie
Posts: 47
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Re: Pricing?
on: January 12, 2014, 02:28
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Pricing is one of the trickiest parts of this work. I have often underpriced myself. However, with each project, you learn more about the time it takes you to complete and the supplies necessary. I spent a great deal of time reviewing other calligraphers' prices when I first began. This really helped me to understand the market out there. Always remember that you are worth the cost you set!!! Believe in yourself and those who love your work will be willing to pay your prices.

I also like what Jessica said about working with individuals and their budget. Hope that helps!

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